To be specific, this post will address what to wear to evening wedding and event planning/hospitality industry events such as a venue open house, industry cocktail parties, grand openings, associational gatherings, etc. I addressed what to wear to weddings/events when you are acting as the planner in last Monday’s post, so check it out if you haven’t already.
To me, industry events held in the evenings are a great opportunity to let your personality show a little more than daytime events. This is the time to bring out the (higher) high heels, a shorter skirt, bare your shoulders, wear a bold color, basically – have fun!
Generally speaking, the event invitation should address what kind of attire to wear to an event. Lately, I’ve been receiving many invites via facebook and attire is not always addressed on these invites. It is perfectly acceptable to contact the host of the function to ask what the attire should be. Here is a short list of the types of attire you may see mentioned on invitations:
Black Tie: Calls for formal attire. Men wear tuxedos, women wear cocktail, long dresses or dressy evening separates.
Formal: Same as Black Tie, but in some trendier cities like New York or Los Angeles, it could mean a black shirt, no tie with a tux. Women wear cocktail dresses, long dresses or dressy evening separates.
Black Tie Optional or Black Tie Invited: Black Tie Optional or Black Tie Invited gives gentlemen the option of wearing a tuxedo or a dark suit and tie. Women’s apparel remains the same as for a formal event.
Creative Black Tie: this attire leaves room for trendy interpretations of formal wear. Sometimes themed parties call for dress codes like Texas Black Tie or other variations of Creative Black Tie. In those situations, you can have more fun with attire, choosing a dressy look with a theme.
Semi-Formal: This means that tuxes are not required, nor are long dresses.
Business Formal: Basically the same as Semi-Formal for him, but for women this suggests that women go with a more tailored suits or dress (nothing too slinky or sexy).
Cocktail Attire: This means short, elegant dresses for her and dark suits/slacks for him.
Informal: Often interpreted as the same as Casual but it really is the same as Semi-Formal – dark suits for him, short dresses for her.
Festive Attire: Usually seen around the holidays, for ladies this means to choose looks with a bit of sparkle or holiday colors.
Dressy Casual: This calls for dressed-up versions of casual looks. For him, it could be trousers and a sportcoat, for her a dressy slacks look.
For the type of event we are discussing today, you are most likely to receive an invite with the suggested attire being Semi-Formal, Cocktail Attire, or especially this time of year, Festive or Holiday Attire.
Here are some suggestions of what to wear to evening industry events:
- Your basic black dress with a flashy broach/pin or statement necklace/bracelet/earrings. The idea is to bring some color or sparkle to your basic black. With the right broach or jewelry against basic black, your look will instantly say, “evening”.
- Your basic black dress with a print as accent. My favorite print is leopard and I love to wear it in the evenings. Just be sure you only use a print in one article of clothing or accessory, pair it with basic black and you’ll look stunning.
- Your basic black dress with fishnet stockings. Fishnets are way more comfortable than regular pantyhose, more flattering than bare legs (in the winter), and up the glamour quotient of any ensemble instantly!
- A great cocktail dress in any color. The brighter, the better.
- An off the shoulder dress or blouse.
- I have several halter style tops and bustiers I call my “cocktail tops”. They have interesting sequins, jeweled details, embroidery, etc. Some are made of beautiful fabrics, or have a lovely print. I love to wear these with basic black slacks, especially in the winter time. I can pair these with a wrap/bolero/shrug and be warm from the car to the building, then lose the wrap once I’m warm again. (For some reason, I just can’t stand for my legs and feet to be cold!)
Here are a few photos of items I might wear to an evening industry event:

What do you wear to evening industry events? Let us know!












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